Desiocasa | Real Estate Agency
HERE'S WHAT
ART DIRECTION | GRAPHIC DESIGN | COPYWRITING | SOCIAL MEDIA CONTENTS CREATION
I have been asked to design the whole visual communication layout of the agency (both printed and social media). I started from a logo which I didn't design: it came in two gradients of green which later would have played play a key role in visuals. I went for a clean visual communication based pictures for apartments and on pure graphics for all of the other communications.
I designed a layout to be easily recognisable, consistent and, last but not least, flexible (to make further improvements quicker to adapt to, saving time).
AND HERE'S HOW
PROMOTIONAL MATERIAL - PRINT
SOCIAL MEDIA COMMUNICATION
Publishing on social media included both apartments pictures as well as various communication to entertain and to inform.
Apartments pictures had to be branded and I wanted a good balance in space.
I did a search of quotes about home: they have been published on social media over 18 weeks time, once per week. I've been looking as well for interesting topics in architecture, posting them on social media once per week.
Each post came with a short text I wrote: please visit Desiocasa Instagram and Facebook pages to read and to see all of the posts.
Communications over Covid-19 pandemic emergency
Latest social posts