PROVINO | Disposable socks
HERE'S WHAT
ART DIRECTION | GRAPHIC DESIGN | WEB DESIGN| COPYWRITING
PACKAGING GRAPHICS | PHOTOGRAPHY | NEWSLETTER DESIGN
PROVINO is a brand of Mariflos: it's a range of disposable socks for shoes try on in shops. It comes in three types: two for woman and one for man. The brand has been designed by someone else: my work has been to improve the image and the selling of the product itself.
AND HERE'S HOW
WEBSITE AND NEWSLETTER DESIGN
E-commerce website did already exist: I managed to do my best on a quite old platform, creating a visual consistency with the brand. I went for black and white, giving a classy look to the product: I don't use black that often beacuse it's very heavy in a sense, but it worked well. I wanted the product to represent the care both for shoes and customers. Newsletters are regularly sent to inform and promote. I managed google page as well: pictures of boxes are mine, while bag ones aren't.
CLICK HERE FOR THE NEWSLETTER LINKS LIST
PACKAGING GRAPHIC LAYOUT
I restyled woman dispenser box, advertising on the back the whole range of products. I didn't like exhisting bags pictures so I did an illustration.
I designed the catalogue, the direct mails (addressed to Italy and to Denmark countries) and the gadget, which is a block notes, to be sent to customers as complimentary to purchase.