PROVINO | Disposable socks

HERE'S WHAT


ART DIRECTION | GRAPHIC DESIGN | WEB DESIGN| COPYWRITING
PACKAGING GRAPHICS | PHOTOGRAPHY | NEWSLETTER DESIGN
First freelancing then in-house | 2018 - today

PROVINO is a brand of Mariflos: it's a range of disposable socks for shoes try on in shops. It comes in three types: two for woman and one for man. The brand has been designed by someone else: my work has been to improve the image and the selling of the product itself.

AND HERE'S HOW

WEBSITE AND NEWSLETTER DESIGN

E-commerce website did already exist: I managed to do my best on a quite old platform, creating a visual consistency with the brand. I went for black and white, giving a classy look to the product: I don't use black that often beacuse it's very heavy in a sense, but it worked well. I wanted the product to represent the care both for shoes and customers. Newsletters are regularly sent to inform and promote. I managed google page as well: pictures of boxes are mine, while bag ones aren't.

CLICK ON IMAGE TO VISIT WEBSITE
CLICK ON IMAGE TO SEE THE NEWSLETTER
PRODUCTS LIST ON GOOGLE SEARCH

PACKAGING GRAPHIC LAYOUT

I restyled woman dispenser box, advertising on the back the whole range of products. I didn't like exhisting bags pictures so I did an illustration.

PROVINO - WOMAN BOX
PROVINO - MAN BOX
PROVINO - WOMAN BOX
AMAZON SHOP - PRODUCT SHOT
AMAZON SHOP - PRODUCT SHOT
AMAZON SHOP - PRODUCT SHOT

PRINT

I designed the catalogue, the direct mails (addressed to Italy and to Denmark countries) and the gadget, which is a block notes, to be sent to customers as complimentary to purchase.

CATALOGUE - FRONT
CATALOGUE - CONTENTS
CATALOGUE - BACK
GADGET DESIGN - BLOCK NOTES
DIRECT MAIL - DENMARK (FRONT)
DIRECT MAIL - DENMARK (BACK)
DIRECT MAIL - ITALY (FRONT)
DIRECT MAIL - ITALY (BACK)
WINDOW FILM FOR SHOES SHOPS